Industry "Buzz Words" Understood
- Search Engine Optimization
- The technical art of getting your website ranked organically when someone types a word or phrase in a search engine like Google.
- Search Engine Marketing
- The process of marketing your website through building links from other websites, advertising on other websites and advertising in the search engines to attract your best prospect.
- Search Engine Submission
- It is the process of registering your website URL with search engine directories and crawler indexes to gain an entry listing in their directory or index.
- Search Engine Spiders
- The robotic spiders that now control the world. Ha! Ha! Just kidding. Robotic search engine spiders visit websites to rank pages according to certain standards set by the search engines.
- Keyword Research
- The art of locating keywords and phrases that people are searching for and apply it to your business. It also involves measuring the competitive value of these keywords or phrases.
- Meta Tag
- It is the listing seen on search engines results that gives a title and description to every website.
- Building Links
- Using links from other websites to get more traffic to your website.
- Banner Ads
- Small banners on other websites to advertise your products and services
- PPC
- Pay-per-click is an advertising method on search engines where you pay for clicks under certain keywords to get more traffic to your website.
- Traffic Management
- A way to measure the number of visitors to your website
We look forward to speaking with you about expanding your business through the internet.
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